Members of the Football Research Group, James Reade and Carl Singleton, along with WHU – Otto Beisheim School of Management’s, Dominik Schreyer, will have their latest research on spectator demand published in Applied Economics Letters.
In this note, we consider early evidence regarding behavioural responses to an emerging public health emergency. We explore patterns in stadium attendance demand by exploiting match-level data from the Belarusian Premier League (BPL), a football competition that kept playing unrestricted in front of spectators throughout the global COVID-19 pandemic, unlike all other European professional sports leagues. We observe that stadium attendance demand in Belarus declined significantly in the initial period of maximum uncertainty. Surprisingly, demand then slowly recovered, despite the ongoing inherent risk to individuals from going to a match.
Read more about it here.